If you’re getting married this summer the tab could get taken care of. That’s right, Sam Adams wants to pay your wedding bar tab. The catch? You have to include “Sam Adams Summer Ale” in your vows.
The entry directions are as follows:
“As postponed celebrations like weddings are returning, Sam Adams is raising a toast. We’re gifting 3 lucky couples with $10,000 to put towards their wedding bar tab. All you have to do is include “Sam Summer Ale” in your wedding vows in the most creative way, film it, and submit it below for a chance to win!”
The contest, branded as “Say It With Sam” is open for entries until July 14th. Are you one of the millions of people whose wedding was delayed by the pandemic? Or maybe you had planned a summer 2021 wedding all along? If so then get to writing, make sure you speak loud and clear and have someone video. And of course, have that open bar stocked with some Sam Adams.
“Vows are certainly a heartful exchange, so we are encouraging couples to channel their love for Sam Adams Summer Ale (and of course, each other) and find unique ways to infuse a summer favorite brew into their vows — whether it reminds them of how they met or they need a little inspiration to express their commitment to one another,” Withington wrote in a statement to the Boston Globe. “We will select the most creative play on words … the more refreshing, the better!”
Creativity definitely matters so have fun with it. And if you don’t win you still have the laughs and memories to reminisce over for years to come. Plus you could be lucky enough to have Sam Adams pay your wedding bar tab. Winners will be selected around the beginning of August.